Brittney Novackowski

Skills

My strongest areas include:
Vacation Rental Marketing • Guest Experience Strategy • Customer Journey • Brand & Content • Property Positioning • Listing Optimization • Guest Communications • Property Readiness • Integrated Marketing • Email & Social Content • Reputation Management • Vendor Coordination • Process Improvement • SOP Development • Customer Retention • Relationship Management • Canva • Adobe Creative Cloud • AI-Assisted Workflows

About

I believe the strongest hospitality brands are built in the details guests actually experience.
A compelling listing may generate the booking—but the communication before arrival, condition of the property, ease of check-in, local recommendations, service response, and follow-up after departure determine how guests remember the brand.
My background combines 16+ years of hospitality and customer experience with hands-on vacation-rental operations, property readiness, business ownership, sales, financial oversight, marketing, and service coordination in the Florida Keys.
I’ve worked directly with vacation-rental properties and guests, coordinated cleaners, maintenance teams and vendors, conducted property inspections, supported guest communication and issue resolution, managed high-volume customer relationships, trained staff, reconciled significant financial activity, and built service businesses from the ground up.
That combination has shaped how I approach marketing: Marketing + Operations + Guest Experience should work as one system.
I’m especially interested in opportunities where I can connect marketing strategy with the actual customer experience—improving not only how a hospitality brand attracts guests, but how it earns their trust, loyalty, referrals, reviews, and return visits.
Florida Keys knowledge. Hospitality instincts. Operational discipline. Marketing mindset.
The little things make a big difference.